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Key Presenters From:

World Bank
Orbitz.com
Yahoo!
AARP
Adventure Collection
Geographic Expeditions
The Travel Institute
Publicis
G.A.P Adventures
AMNH Discovery Tours
Costa Rica Expeditions
Wilderness Travel
Outside Magazine
Outdoor Industry Association
MSNBC.com
USA Today
Ex Officio
Explorandes
Virtuoso
Northern Outdoors
National Outdoor Leadership School (NOLS)
NBC Today Show
National Geographic Adventure Magazine
Travel Tech Consulting
Marketek
Stratus Insurance
Off the Beaten Path
Sustainable Travel International
Travel Channel
Poimiroo & Partners
Silver Steep Partners
Xola Adventure Consulting
Moementum
Ascent Advising
Memetic Systems
Michigan State University
Adventure Travel Trade Association
and more...

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Bill Abbott
When Bill Abbott founded Wilderness Travel in 1978, little did he know that his new company would be a pioneering leader of what has become the “adventure travel” industry. Wilderness Travel remains an innovative force, continually searching out new adventures and finding ways to improve established trips.  At the same time it has remained true to a principle of concentrating on the quality, design, and uniqueness of the trips, and, above all, of ensuring the very best trip leaders are enlisted for each journey. These trip leaders come from all over the world and from all walks of life - they are naturalists, authors, ecologists, archaeologists, art historians, teachers, and mountaineers. Each year, with the help of the most veteran of these talented leaders, Wilderness Travel offers a highly popular series of exploratory expeditions to some of the most remote corners of the globe. It also sponsors a unique series of special events which have featured such well-known guests as Sir Edmund Hillary, Jane Goodall, Reinhold Messner, and Galen Rowell. As befitting Bill’s previous life as an aspiring photographer, the company’s catalogs and web site have become a showcase for the finest travel and nature photography, regularly winning awards for being the best in the business.
 
Ron Andruff
Mr. Andruff's 25-year career in the international marketing arena has provided him with the understanding and requisite skill sets necessary to develop forward-thinking strategies in travel’s technology driven marketplace. In 1998, Mr. Andruff became immersed in the travel industry when he co-founded a company that was the first business-to-trade portal that empowered travel agents to harness the Internet to provide their clients with the lowest available fares. A former champion professional athlete, Mr. Andruff strongly believes that the success of any endeavor comes as a result of all affected parties sharing a singular vision. His current undertaking, the pursuit of the “.travel” top level domain on behalf of the travel and tourism industry, is a realization of that conviction. Traveling over 150-days a year, Mr. Andruff is a frequent speaker at major travel trade conferences.
 
Richard Bangs
Richard Bangs, founding partner and long-time president of Mountain Travel-Sobek, America's oldest and largest adventure travel firm. Bangs is an entrepreneur, world adventurer, international river explorer, Web pioneer and award-winning author. He has led first descents of 35 rivers around the globe, including the Yangtze in China and the Zambezi in Southern Africa. Bangs has published more than 500 magazine articles, 14 books, a score of documentaries and several CD-ROMs; and has lectured at the Smithsonian, the National Geographic Society, the Explorers Club and many other notable venues. He was founder and editor-in-chief of Mungo Park, a pioneering Microsoft travel publishing effort. He also founded www.terra-quest.com. He was part of the founding executive team of Expedia.com , and served as its Editor-at-Large. He was creator and publisher of Expedia Travels Magazine (published in partnership with Ziff-Davis), and executive producer of Expedia Radio, and founder and executive director of Expedia Cafes. He also served as president of Outward Bound; Founded Well-Traveled.com for Slate, and was founding editor and executive producer of Great Escapes, another Microsoft Travel initiative. He recently co-directed the upcoming IMAX Film, Mystery of the Nile (due in February, 05). His recent book, The Lost River: A Memoir of Life, Death and the Transformation of Wild Water, won the National Outdoor Book Award in the literature category. His last book is Adventure Without End. His upcoming book is Mystery of the Nile, Putnam, due Feb. 05 in conjunction with the IMAX film. Richard most recently was executive producer and editor of First and Best, and is now spearheading a new project with Yahoo! called, Richard Bangs’ Adventures, which is slated for launch in October 2005.
 
Michelle Barnes
    Michelle Barnes is VP Marketing with Outdoor Industry Association, a premier trade organization serving the $20 Billion Outdoor Industry. At OIA, Barnes heads up initiatives to support the more than 4000 manufacturers, retailers and service providers through cutting edge research, communications, events and public policy to ensure the growth and success of the industry. Growing participation in outdoor recreation is a key component of Barnes’ focus.  Formerly vice president of marketing and sales for Outward Bound USA, an adventure-based educational organization, Barnes brings a strong track record of building national programs that introduce Americans to the outdoors. At Outward Bound, her accomplishments ranged from new youth messaging and public service campaigns to targeted consumer lead generation and events. Prior to Outward Bound, Barnes directed marketing for several high tech firms in California, including 3 years based in Amsterdam. Barnes earned an MBA from UCLA in 1989 and a BA from the College of William and Mary. Barnes is currently an active board member of Big City Mountaineers, a non-profit organization focused on empowering at-risk urban youth through outdoor adventures as well as serving on the board of the Outdoor Industry Women's Coalition. She lives in the foothills near Golden, CO with her husband Rick, and spends her spare time enjoying the wilderness by backpacking, camping and skiing.
 
Dave Bartholomew
Dave Bartholomew is a skilled and experienced business leader with over three decades of experience in companies ranging from start-ups to over $700 million in revenues. Much of Dave’s career was with MSR – Mountain Safety Research. Over the 23 years with MSR, Dave led it to a position of market leadership and sound financial performance. In addition, Dave has been president of three other companies including Sportworks Northwest, Inc. (manufacturer of bicycle racks for buses and private vehicles), Marathon Ceramics (manufacturer of ceramic water filter elements), and Walrus Tents/Moss Tents. He has been a guest lecturer at the University of Washington, Pacific Lutheran University, Seattle University, and Bellevue Community College. He has published articles in several publications including Washington CEO, and has several books in development.  Dave lives in Woodinville, Washington with his wife and two sons. He volunteers with several non-profit organizations including Big City Mountaineers taking inner-city youth on outdoor adventures.
 
David L. Brown
David L. Brown has been Executive Director of America Outdoors since shortly after its formation in 1990. America Outdoors is an international association of adventure travel companies with 600 company members operating in 40 states and 50 foreign countries. David has served as a representative of various adventure travel and outfitter organizations since 1980. He has served on the Board of Directors of American Rivers, the Governor’s Task Force on Reform and Liability Insurance (TN), the American Recreation Coalition, the Curriculum Advisory Board for the College of Natural Resources at Virginia Tech University and was Chairman of the Mayor’s Waterfront Task Force in Knoxville, TN. He has testified before Congress more than 14 times on a number of recreation policy and public land management issues from the hearings on the Forest Service Budget, National Park Service Concessions Reform legislation, the Federal Land Recreation Enhancement Act bill and similar bills. He is a licensed property and casualty insurance producer in the state of Tennessee. David has kayaked, canoed and hiked throughout North America, including a 400-mile, 24-day canoe trip on the Coppermine River to the Arctic Ocean in Northwest Territories in 1979. He is married and lives with his wife and daughter in Knoxville, TN.
 
Gordon Brown
Gordon Brown has a reputation as one of the world's leading adventure sports filmmakers. This year Gordon pioneered an epic descent of the Nile river for an IMAX film entitled "Mystery of the Nile." Gordon has gleaned numerous awards for his work including 5 EMMY's. Gordon has been making films for 20 years and shoots a multitude of diverse venues in spectacular locations. This includes IMAX for MacGilivray Freeman's "Journey Into Amazing Caves". Shot at the bottom of 600 foot vertical ice shafts in Greenland which became the highest grossing large format film in 2001. For "On the White Nile", a controversial film about a proposed dam at the source of the White Nile, he wore a National Emmy nominated helmet mount camera system of his own making while kayaking some of the biggest runable white water in the world. Gordon owns specialized Super 16mm and 35mm film cameras as well as DVC video camera packages. He has also shot High Definition for Motorola and Disney and is checked out on the Panavision HD setup. He often re-builds, modifies and houses his own cameras to optimize performance for maximum visual effect. He is one of the few people to have run rapids with an IMAX Camera mounted on his kayak. He has shot projects with kayakers on waterfalls in Southern Mexico, cavers in Borneo, skiers in Kamchatka, ice climbers in Norwegian glaciers, surfers on Easter Island, combat cameramen in Afghanistan and dialogue in the studios of Hollywood. In the early eighties Gordon, inspired by experimental filmmaker/pilot Bob Fulton, became interested in single frame recording and began experimenting with moving continuity, which led him to a process he calls Traveling-Time-Lapse. The result is a breathtaking thrill ride POV flying through buildings and across landscapes as if in a miniature helicopter with the added effect of time-lapse. This technique has been used for National commercials like Coors Light and adventure films shot all over the world. Gordon is also a Steadicam Operator who shoots IMAX from a Steadicam. Gordon has been Director of Photography on independent films such as The Face, (integrating a 3D CGI fish by ILM) and Taking The Wheel, (with John Cleese). He has shot films for the networks, including National Geographic, Discovery, NBC, ESPN, ABC, CBS, OLN and TLC. His work has been honored with many awards, including 1997, 1996 & 1993 National Emmy Awards, Best of Festival Prague 1998, Best Whitewater Film at the 1992 Banff Film Festival, two CINE Golden Eagles, two Cindys. Gordon won two division awards and The Grand Prize of the 1992 International Ski Film Festival. He has also won two regional Emmys and had numerous nominations including a personal Emmy nomination for Technical Achievement. He has been featured on the cover of Markee Magazine and the subject of many national magazine articles as well as the subject of a program for The Discovery Channel. Most importantly Gordon is easy to work with and available for hire as a freelance operator.
 
BILL BRYAN
Holds a Ph.D. in resource planning and conservation from the University of Michigan, was the Founder and Executive Director of the Northern Rockies Action Group, providing technical organizational assistance for cause-oriented nonprofits in the Rocky Mountain West from 1973-1982. Bill is the co-founder (1985) and Chairman of Off the Beaten Path, LLC, a premier travel planning service specializing in planning highly personalized trips to the Rocky Mountain West, Desert Southwest, Alaska and Patagonia. Off The Beaten Path is a founding member of the Adventure Collection. Within this consortium Bill was asked to take the lead in developing a responsible travel program that all members could embrace and use as a standard from which all could operate. This is an ongoing program that is a work in progress as all members try to take responsible travel to new levels of accountability. Bill also is the co-founder and executive director of the Cook Center for Sustainable Agriculture in the American West, whose mission is to increase the economic viability of farms and ranches, thereby enhancing the health of the land, open space and rural communities. They operate as a non-profit programmatic support group for membership-based agricultural producer organizations in the region. Bryan is the senior author of Sharing Your Home on the Range, a “how to” book for hospitality providers in farm and recreation (published 1991) and has authored Montana Indians: Yesterday and Today, published in 1986 and again in 1996.  Bill is also the co-founder (1985) and Chairman of Off the Beaten Path, LLC, a premier travel planning service specializing in planning highly personalized trips to the Rocky Mountain West, Desert Southwest and AlaskaBill is currently President of the Board of the Museum of the Rockies in Bozeman, Mt. and is vice chair of the Yellowstone Business Partnership.
 
STEVE BRYANT
Steve Bryant leads the Seattle office and is also responsible for creative development for public relations clients across the national Publicis Dialog network. Bryant has managed communications programs in wide ranging fields, including food and beverage, consumer products, healthcare, professional services, branded products and retailing. His work has earned more than 75 national and regional awards from the BioMedical Marketing Association, Society for Technical Communications, Public Relations Society of America, Washington Press Association, International Association of Business Communicators, and Inside PR.
 
John D. Canning
    John Canning is a senior product manager and field producer for Yahoo! Media. Canning brings extensive experience in software and hardware platforms for media distribution and content creation to Yahoo!’s Media Group, which he joined in September 2005. His role at Yahoo! will be to design compelling consumer experiences online through unique multimedia content. Previously he was at Microsoft, where he was part of eHome, which offered consumers simple and enriching personalized entertainment, communications and information experiences. Canning led external evangelism for applications and services for eHome, working external third parties in the areas of media and data distribution, content, whole home control and services. John spent his formative years at Georgia Institute of Technology where he studied Electrical Engineering, digital media design and usability and the relationship between science, technology and culture.
 
Moe Carrick
Moementum Founder and Principal Moe Carrick has woven a cohesive and provocative tapestry of personal leadership experiences, Fortune 100 consulting, academic and institutional learning, keynote addresses, authorship, strategic partnering, and masterful facilitation. Her diverse background, which spans more than two decades, makes Moe an ideal partner for those who possess the power and desire to achieve concrete and lasting change for themselves and their organizations.  Moe grounds her approach in a unifying and undeniable truth: successful work is dependent upon human  relationships. Moe believes that people and human relationships can stand between our successes and failures when not managed well. Her work begins and ends at the critical juncture where people and organizations must solve root issues while simultaneously sustaining the motivation to become better.
Counted as one of the nation’s foremost leaders in adventure learning, one of Moe’s on-river forays with senior executives on the nation’s most threatening white-water rapid were recorded in Fast Company’s, “Extreme Off-Site” feature story (1999). Straddling mainstream organizational consulting with best-of-the best wilderness education as faculty for the National Outdoor Leadership School, Outward Bound, and Project Adventure, Moe’s varied contributions to people and organizations have consistently stimulated positive ripple effects with direct and favorable impact to the bottom line.
Her lifelong adventurous spirit and story-telling prowess coupled with her inspirational, witty, and humorous style, earn Moe rave reviews following keynote addresses, training events, and consulting experiences. Her visionary mind allows her to translate her experiences into engaging and interactive presentations, which both predict and reflect emerging trends.  Moe holds a BA from the University of New Hampshire, an MS in Organizational Development from Antioch University, and numerous relevant certifications.
 
Nick Di Perno
A native of Montreal, Nick attended Concordia University graduating with a bachelor of Commerce degree. Nick entered the insurance industry directly out of university with the position of Vice President of Sales and Marketing in a thriving Montreal brokerage. Recognizing the growing need for liability and niche market products such as sports & special events, Nick successfully implemented an electronic commerce strategy, SportsInsurance.com, considered cutting edge & revolutionary in the insurance marketplace. The use of the internet also enabled SportsInsurance.com to become exponentially far reaching, far beyond what any other traditional brokerage had been able to achieve. An avid skier & outdoorsman, Nick has taken his expertise in the insurance industry, his time tested internet marketing and binding technology, and his passion for the outdoors to develop his own company, AdventureInsurance.ca. Holding exclusive contracts with the most prestigious tourism associations across Canada, Nick has developed a reputation as the premier Adventure Industry broker in Canada.
 
Chris Doyle
For nearly 20 years, Chris Doyle has offered an array of strategic public relations and business expertise in the adventure travel, retail, technology, sports and outdoors, fashion, home furnishings and non-profit sectors. He’s managed corporate reputations and developed extensive national awareness campaigns for retailers and manufacturers, supported the launch of six Internet concerns, worked extensively with trade organizations and industry analysts, launched numerous private-label product campaigns and managed consumer affairs crises, and launched Doyle Public Relations (DPR), an independent consultancy, in 2001. As principal of DPR, he directs public relations for global luggage and adventure travel gear manufacturer Eagle Creek. DPR’s earlier clients included Converse, an American footwear icon, as well as Gateway (computers), Altrec.com, MariSafe.com, American Alpine Club, and others. Prior to launching DPR, Chris, as managing supervisor at Fleishman-Hillard International Communications, counseled clients including Yahoo! and Mervyn's. Before Fleishman-Hillard, Chris was vice president public relations for Altrec.com, an outdoor and travel lifestyle Web retailer. He was influential in developing the start-up company's overall mission, business model, corporate culture and brand image. Chris also led public relations efforts at Eddie Bauer, a $1.5 billion international fashion and home furnishings retailer with multiple brand properties, 570 retail stores, licensing arrangements (including the PGA, Ford and Abercrombie & Kent), and mail order and e-commerce businesses. Between 1996-1998, he was responsible for Eddie Bauer’s media relations, crisis management, consumer product launches and community relations. He also handled media and community relations for $500 million international outdoor retailer Recreational Equipment, Inc., (REI) and its adventure travel business, REI Adventures.
 
Kathy Moyer Dragon
Kathy Moyer Dragon, Founder and Owner of The Dragon's Path, and ActiveWomen.com, has spent the past 18 years in the center of the active and adventure travel industry. Having researched, designed, marketed, sold and then personally escorted and facilitated the travel experiences of over 3000 guests, 2/3rds of these being women, on small group adventure and cultural trips around the globe Kathy has developed front line experience and information that few marketing experts in the world can match. These natural focus groups proved to be the ideal arena for defining the growth of the active woman’s market; from how women select a trip, to why they are traveling; from what products they love (can’t stand or wish for) to how different generations of women perceive themselves in an active environment. All these questions and answers have changed over the past decade as the active woman market has evolved and yes, exploded. As a passionate entrepreneur, Kathy has been instrumental in the growth of niche companies including Vermont Country Cyclers, Country Walkers, Whole Journeys (a Whole Foods Market Company) and her own company The Dragon’s Path. She has a reputation within the Adventure Travel Market as a trusted leader in all aspects of the industry. Kathy is a frequent presenter on the influence of women in the adventure travel market as well as consultant on marketing to active women. Most recently she has presented at the first Marketing to Women conference in the United States and is designated to speak at J. Walter Thompson’s Mature Market Conference this fall. The development ActiveWomen.com and associated aggregated Blogs (weblogs) is a natural step beyond travel, offering a trusted resource for women decision makers in travel and active lifestyle choices. Watch as this on-line and off-line community grows.
 
Sam Drevo
When he is not out traveling the world in pursuit of first descents and documenting them on film, you can find Sam Drevo right here in the Northwest teaching kayaking. As owner and operator of Northwest River Guides, Sam builds his curriculum off of sixteen years of paddling experience. He brings with him a rich foundation based on years of training on the Potomac River in Washington D.C. under the tutelage of the U.S. Canoe & Kayak Team coaches. His competitive background in every discipline of whitewater kayaking has afforded him opportunities to teach across the country and abroad in Canada, Norway, Costa Rica, New Zealand and throughout Europe.
Currently, he is an American Canoe Association Instructor Trainer, a Rescue III Swiftwater Rescue Instructor, a Red Cross Lifeguard Instructor and a Wilderness First Responder. Sam Drevo also holds a Bachelor of Science in Business from Lewis & Clark College in Portland, Oregon.
 

Annie Ellicott

Annie Ellicott is President of LeapUp Marketing Solutions, a marketing strategy and services consultancy which helps consumer branded businesses in travel, retail and consumer services develop effective and affordable online and offline marketing strategies. Annie’s background includes over 20 years of experience developing consumer marketing and business strategies including brand launches and turnarounds across entertainment, media, apparel and health service categories. Her tenures at both fortune 500 and startups have involved senior level roles in marketing, sales planning and merchandising where she received company awards and senior management recognition while at the Walt Disney Company, Levi Strauss & Company, Women.com (now iVillage.com) and American Medical International. Annie has guest lectured at America Outdoors, IATOS 2004, Adventures in Travel Expo 2004, The Princeton Club, San Francisco State University and numerous other venues. She holds a BA degree in Economics from Princeton University and an Masters of Science degree in Health Policy and Management from the Harvard School of Public Health. Annie is currently Chairman of the Board at Under One Roof, a San Francisco-based nonprofit fundraiser for HIV/AIDS organizations and is an avid Class V rafter, horseback rider and photographer
 
Francis X. Farrell
Francis X. Farrell was named publisher of National Geographic Adventure magazine in June 2003. National Geographic Adventure, winner of four National Magazine Awards, including the 2003 Award for Leisure Interests and the 2002 Award for General Excellence, was launched in 1999 as a quarterly to serve an audience of active, adventurous readers and to propel the National Geographic Society’s mission of exploration and discovery into the new century. The magazine has rapidly expanded in both publishing frequency and circulation size and is currently publishing 10 times a year with a guaranteed circulation of 500,000. Before joining National Geographic Adventure, Farrell was general manager/senior vice president/publisher of The Sporting News. He represented Times Mirror Magazines in its sale of The Sporting News to Paul Allen’s Vulcan Ventures. Previously, Farrell held a variety of management positions at American Express Publishing with Food & Wine and Travel & Leisure magazines. He began his publishing career in ad sales with Country Living and Southern Living magazines.
Farrell, an avid hiker, cyclist and cross-country skier, also serves on the board of directors of Harlem RBI. Farrell, his wife Denise and their five children reside in Yorktown Heights, N.Y.
 
Alfredo Ferreyros
President of Explorandes, founded 30 years ago, a pioneering adventure travel and ecotourism tour operator in the Andes, working with partners in various markets worldwide that have pioneered adventure travel over time in their countries. In Explorandes he has led an environmental certification process which has made the company the first tour operator to receive an ISO 14001 certification in Latin America and maybe worldwide. He has also been a partner and board member of various local and regional touroperators that operated in the Cusco area in the eighties. Between 1988 and 1996, difficult years for incoming tourism, he worked first in an industrial – commercial firm until its sale in 1991, as an environmental consultant and later as General Manager of Peru’s then second newspaper in circulation, “Expreso”. He has been a Board member of various tourism organizations in the late eighties and early nineties having been a founding member of the Peruvian Association of Adventure Travel and Ecotourism (APTAE). He has also been active in conservation and the environment having been a founder of five conservation NGO’s on the national, regional and local level in the past two decades. He was also co-founder of the first environmental consulting firm and was a member of a team designing the social and environmental management plan for an important hydrocarbon project in southeastern Peru. Apart from acting as a Consultant, he has been advisor to the government in various areas since the late eighties. He was a founding member of the board of the National Council of the Environment (CONAM) from 1995 – 2000 representing the private sector, and has been on the board of various private sector corporations. President of the following NGO’s: IBC (Instituto del Bien Comun) institution dedicated to work in the Peruvian Amazon watershed with indigenous people, and promotion of the commons. CATTCO (Centro Andino de Tecnología Tradicional de las Comunidades Campesinas de Ollantaytambo) dedicated to preserving local traditions, and the implementation of a museum in the village of Ollantaytambo, Instituto Machu Picchu (IMAPI), dedicated to the conservation of natural and cultural resources in the Machu Picchu Sanctuary and the Cusco region. Recently he was appointed Director of Institutional Relations of the Amazon Conservation Association, an NGO based in Washington DC and Puerto Maldonado, Madre de Dios, Peru. It is the first in - country institution responsible for the management of a private conservation concession granted by the government for 40 years under a special contract.
 
PETER GREENBERG
    Peter Greenberg is Travel Channel's chief correspondent and is considered the nation's preeminent expert on travel and travel-related issues. Best known as the travel editor for NBC's Today Show, the Emmy award-winning writer and producer is also the author of the recent New York Times bestseller The Travel Detective, which reveals the secrets the airlines, hotels, cruise lines and rental car agencies don't want us to know about. The book focuses on becoming a proactive traveler — and talks about how to beat the travel industry at its own game, playing by its rules. Greenberg also writes an online column for msnbc.com. He is a regular contributor on KABC, the number-one talk radio station in Southern California, and for several years had a syndicated, investigative column in newspapers nationwide. He served seven years as the regular travel correspondent for ABC's Good Morning America. Greenberg also appears regularly on The Oprah Winfrey Show, Cleveland's Morning Exchange, Canada's The Dini Petty Show and Good Morning Texas, the number-one morning show in Texas. In Los Angeles, he is currently the travel editor for UPN News. He is contributing editor to Avenues magazine.
 
Aaron Gulley
Aaron Gulley is the managing editor of Outside magazine’s special editions. He is responsible for coordinating planning and production for the biannual Outside Traveler, as well as the annual Outside Buyer’s Guide.  In addition, Gulley is also a regular contributor to the monthly magazine. Prior to working at Outside, Gulley was the managing editor at VeloNews.  He was a freelance writer before that, writing features, reviews, and news shorts for top outdoor publications. Before that, Gulley served as editor for Rock & Ice, managing all aspects of the bimonthly publication, as well as its website and three annual special editions. Born and raised in Jos, Nigeria, Gulley has traveled throughout Africa. While studying abroad, he lived in Paris and Switzerland. He has also traveled extensively around the world including Southeast Asia, India, and Japan. In his free time Gulley is an avid climber, cyclist, runner, and skier.  Gulley is a 1996 graduate of the University of Denver and holds B.A. degrees in both journalism and French language and literature.
 
William Harding
William is COTA's Policy and Planning Officer and brings a strong balance of policy development and communications skills to the position. Prior to joining COTA, William was a public relations and communications consultant delivering traditional and new media solutions to corporate clients in resource, transportation and tourism sectors. He also has significant experience providing communications support for governments and brings a strong understanding of government communications processes to the role. William graduated with distinction from the University of Victoria where he specialized in public policy development.
 
Rick Hemmerling
In 1987, Rick Hemmerling joined forces with Joe Boldan to help develop a new line of performance apparel. Rick's creative vision instantly established Ex Officio as an innovator in a highly competitive market. His creations such as the Baja, Air Strip™ shirts and the Amphi-Pant continue to lead the travel and adventure wear industry in design and functionality. His innovative products have been featured by media outlets such as Good Housekeeping, Time, US News & World Report, Business Week, Inc. and the Today Show – to name a few. Rick brings to Ex Officio over 17 years of experience in the ever-changing outdoor industry. He has led Ex Officio to be recognized three years in a row on the Inc. 500 fastest growing private companies. ExOfficio.com was also chosen as one of the best small business web sites by Inc. Technology Magazine. Rick’s leadership evolved the Ex Officio brand into an industry leadership position, and paved the way for Ex Officio to become a subsidiary of K2 Inc. in May 2004. Rick continues to influence apparel design, marketing, and general management of Ex Officio. In addition to Ex Officio, Rick currently serves on an advisory group for World Concern and coordinates many company volunteer efforts. His years of extensive travel spans the globe including 24 countries. Most of Rick’s free time is spent helping his wife with their 5 children (3 of which were adopted from a Siberian orphanage.)
 
CHRISTINA HEYNIGER
Christina Heyniger worked for 8 years as a management consultant with BearingPoint, Inc. Her clients included Fortune 500 companies, non-profit organizations and government agencies. A former Research Associate with the Carnegie Endowment for International Peace's "Project on the Information Revolution and World Politics," Christina helped develop research on international telecommunications trends/events. In the adventure travel industry she has worked with tour operators, industry associations, and travel companies promoting sustainable development. Christina's unique perspective, gained not only through her work in traditional organizations, but also through her experience in unconventional settings, is an asset to her clients and the driving force behind Xola Consulting, her new venture. Christina holds a Bachelors degree in communication from Cornell University, a Masters degree in Communication, Culture and Technology from Georgetown University, and a Masters of Business Administration from American University.
 
Robert Hirsch
Robert is a career entrepreneur who founded his first company, a bead shop, at the age of sixteen - growing his operation to six stores before graduating from high school. He has founded and sold several companies since and has focused on the online space starting in 1996 with his first online travel company, Global Courier Travel (GCT). GCT gathered data on “courier” flights and brought them to an easy-to-use Web site – the first time such an offering was available to consumers seeking this low-cost method of travel. After selling GCT in 1999, Robert lead Internet Marketing and Digital Branding for Siemens Telecommunications. Though Robert started out in the position as head of U.S. operations, his uncanny vision and infectious leadership led Siemens to expand his role globally, allowing him to lead teams inboth Germany and the United Kingdom. Robert holds a B.S. from the University of Colorado, Magna Cum Laude in Entrepreneurship and Marketing. His background also includes management consulting, real estate investing, working at a technology incubator, and teaching at the University of Colorado. Robert is an avid adventure traveler and has explored six of the seven continents, but is happy to once again call Colorado home. He is a skier/snowboarder, fly-fisherman, golfer, hiker, and white-water kayaker.
 
Hugh Hough
Hugh Hough began his advertising career as an art director in Madrid in 1980. For 13 years, he worked in around the globe (Madrid, Colombia, New
York) in big, international agencies (Ogilvy, Grey) for big, international clients (Panasonic, Ralston-Purina).  In 1993, Hugh walked away from the security of a bi-weekly Madison Avenue paycheck, and opened Green Team, New York's first (and only) environmental and social advertising agency.  In the subsequent years, Hugh expanded his agency's core capabilities to include sustainable tourism and travel.  Green Team has a long history of serving the travel industry with project work for British Airways, United Airlines, Belize, Belgium and the Smithsonian Sustainable Tourism Awards. Today the Green Team client roster includes the Principality of Monaco, Visit Britain, Visit Scotland, Ecuador, Puerto Vallarta, Raffles Resort Canouan Island, Lindblad Expeditions, and Peter Deilmann Cruises.  G-think, the research and analysis arm of Green Team, helps the agency's clients gain a deeper understanding of relevant trends affecting their businesses. G-Think is also a Web site and free, monthly e-newsletter, that gets inside the mind of the Awakening Consumer, 50 million socially and environmentally aware Americans who are awakening to the power of their purchases.  Hugh is a recognized industry expert on the topic of environmentally responsible and sustainable tourism.
 
Carmen Hudson
Carmen Hudson is currently the staffing manager, North America, for Starbucks Coffee Company. She manages the team responsible for hiring hundreds of marketing, product development, financial and systems talent into the corporate organization. Prior to joining Starbucks, she was a staffing consultant for Microsoft Corporation, and was Senior Manager, Recruiting for Amazon.com. Ms. Hudson has implemented recruiting strategies that increase organizational diversity and capability as well as developed innovative sourcing, interviewing and recruiting process tools. Earlier in her career, she was a research associate for Egon Zehnder, an international executive search firm. Ms. Hudson has presented at industry conferences and seminars, and is a member of SHRM, the Association of African American Human Resource Professionals, and is on the Board of Directors of the Seattle Chapter of the Employment Management Association.
 
Frank Hugelmeyer
Frank Hugelmeyer is president of Outdoor Industry Association (OIA). Founded in 1989, OIA provides trade services for thousands of manufacturers, distributors, suppliers, sales representatives and retailers in the outdoor industry and is the exclusive endorser of Outdoor Retailer, the world’s premiere outdoor tradeshow. OIA members include the who’s, who of recognized outdoor companies and retail stores such as American Recreation Products, Coleman, Columbia Sportswear, Eagle Creek, Eastern Mountain Sports, JanSport, Johnson Outdoors, Kelty, K2, L.L. Bean, Malden Mills, Merrell, Nike, Patagonia, Pearl Izumi, Timberland, The North Face, REI, W.L. Gore and numerous others. Frank, who joined Outdoor Industry Association (OIA) in early 2000, is an eighteen year outdoor industry veteran. He moved into the role of president of OIA after serving as an elected member of the OIA Board of Directors. During Hugelmeyer’s tenure, the OIA team developed and launched the OIA brand, formed Outdoor Industry Foundation (OIF), and gained national attention for its public policy efforts to increase recreation access and funding, public relations and market research. OIA is known as the premiere source for industry and consumer research and Frank is a recognized authority on the outdoor industry supply chain, retail sales, active outdoor consumer and lifestyle and related public lands issues. Frank is a frequent guest lecturer, speaker, and commentator for businesses, congressional hearings, federal agencies, universities and national media.  Prior to OIA, Hugelmeyer was vice president of sales and marketing for Lowe Alpine Holdings, a manufacturer of technical backpacks and outdoor apparel. During his seven years, Frank was an integral part of the international management team that grew company’s sales to more than $65 million worldwide and eventually sold Lowe to William Baird, PLC in 1999. Prior to Lowe, Hugelmeyer was director of sales and marketing for Bodyguard Fitness and grew the startup high-tech specialty fitness company’s sales from $1.6 million to $13 million in two years. Before Bodyguard, Hugelmeyer was the buyer of fitness and outdoor hard goods for Paragon Sporting Goods, the premiere sporting goods retailer in New York City.  An active outdoorsman and family man, Hugelmeyer enjoys all the benefits of living in the Rocky Mountain foothills of Colorado and has climbed, hiked and skied extensively in the mountains of North America and Europe. Frank now spends most of his time introducing his son to the joys of biking, camping, hiking, paddling, fly-fishing and skiing.
 
Barbara Hvasta
Barbara Hvasta is Vice President of Passport and Privileges for AARP Services. AARP members spend almost $2 billion annually in travel through the AARP partners and the Passport team manages these relationships. Prior to joining AARP in May 2004, Barbara was head of MasterCard’s international loyalty consulting division. She has developed a variety of loyalty and rewards programs for companies in 18 countries from the Rolling Stones and the National Football League to Banco Serfin Santander and Sears Canada.
 
Stuart Jenner
Stuart Jenner is Principal of the Marketek Consulting Group. He assists companies with web site planning, search engine strategy and other online marketing initiatives. Search engine services include assessment and benchmarking, implementation and training focused on driving traffic, building brands and protecting trade secrets and confidential information. Marketek is currently serving clients in software and technology, health care, professional services and ecommerce. Stuart previously worked for Microsoft, SureFind Classifieds By Telephone and Hewlett-Packard. He has an MBA from the Wharton School of the University of Pennsylvania and a Bachelors in Economics and International Studies from the UW. He is a former board member of the MIT Forum of Western Washington.
 
Didrik Johnck
Didrik Johnck is a professional photographer and videographer who regularly travels to the farthest corners of the Earth documenting modern day adventures, while creating and producing original editorial content for some of the most well-known sites in the world, including MSNBC.com, MSN.com, and Yahoo.com. His assignments have taken him across the Himalayas and to the top of Mount Everest, deep in the jungles of Colombia, and through the city streets of Bangkok. Didrik's imagery has graced the cover of Time magazine and was featured in Life magazine's "Year in Pictures." Although his career was established in print publications, Didrik’s roots in heart of the dot com launch pad of San Francisco positioned him to become a major player in online adventure content during those boom years. After too many unpaid invoices from bankrupt dot coms, Didrik was forced to redouble his efforts towards the print market, but with the resurgence of the industry, Didrik’s has gone back to his niche. “I prefer working in the online medium because of the opportunities to create a really rich user experience. Building a story with sounds and still and moving images woven throughout the piece is what I enjoy the most and what I do best.”
 
Alan Josephs
Alan Josephs is vice president of packaging for the Consumer Travel Americas group within Cendant Travel Distribution Services. In this role, Josephs oversees all vacation package reservation revenues for Orbitz, CheapTickets, Lodging.com and the NEAT private label packaging business, as well as supplier relationships, product functionality, and the marketing and merchandising of vacation packages to consumers. Alan also manages the cruise and destination services business units.
Josephs was most recently the director of product marketing for the packaging group at Travelocity where he was responsible for product and marketing strategy for the packaging product line and the Travelocity Vacations brand. He successfully led Travelocity’s transition from an agency vacations business model to a new merchant model supported by direct negotiations with air, hotel, car and other travel partners. Prior to Travelocity, Josephs was director of marketing for Hyatt Vacations, within the Global Vacations Group where he oversaw the P&L for the private label Hyatt Vacations brand, developing new consumer marketing strategies that increased revenues significantly over the previous years. Josephs also served as director of marketing operations for Preview Travel, Inc., managing the day to day production of the travel television infomercial “Preview Vacation Bargains” and the successful launch of previewtravel.com, one of the leading travel-related Internet brands at the time. Mr. Josephs holds an MBA from Duke University’s Fuqua School of Business and a B.A. degree in Economics from the University of California, Berkeley.